DOLLA for Artists — Your Process, Their Subscription
Studio shots, time-lapses, prints, and commissions — your collectors follow you for $1/month, you keep every dollar.
Visual artists have been split between Instagram (free reach, no monetization), Patreon (10% take + platform fees), and Etsy (15%+ on every sale). Direct process documentation — the thing collectors actually want — usually has no good home.
The math of $1/month, applied to your work.
DOLLA puts process work, time-lapses, and exclusive print drops on a single $1/mo subscription. Free Page = highlight reel and finished work. Monthly Page = full process documentation, time-lapses, behind-the-easel walkthroughs. Weekly Page = the inner circle: studio visits, weekly print drops, and first dibs on commissions.
Free → Monthly → Weekly. The funnel built in.
Finished pieces, gallery clips, single-frame timelapses, studio shorts, exhibition announcements.
Full process timelapses, technique breakdowns, studio walks, print-shop drops, monthly Q&A.
Weekly studio visits, first dibs on prints + originals, commission slots, direct DM access.
What would your audience pay you?
Move the slider. The math is simple — that's the entire pitch.
Share of audience on the Weekly Page ($1/wk ≈ $4.33/mo).
Same audience. Same unit price. The take rate is the difference.
360 Monthly followers + 40 Weekly followers = $533/mo on DOLLA, paid the day they follow.
On Patreon at 8–12% + payment processing, the same audience nets ~$360/mo. The platform takes ~$40/mo of that gross — that's where the Patreon fee shows up.
What this looks like at different scales.
200 collectors at $1/mo = $200/mo plus the lift from selling prints/originals through the Weekly Page. Steady income while building gallery presence.
2,500 followers = $2,500/mo on DOLLA. That's enough to cover a studio rental, supplies, and the occasional fellowship/residency without commission anxiety.
6,000 paying followers ≈ $6,000/mo recurring, plus print-drop revenue layered on top. Most artists at this scale use the Weekly Page for limited-edition print early access.
Common questions from artists.
Can I sell originals and prints on DOLLA?
Yes. Most artists run print drops as exclusive Weekly-tier posts ('first 48 hours: Weekly only, then opens to Monthly') and link to a Shopify or Big Cartel checkout for the actual transaction. Originals usually go straight to a galleries or to Sovereign-tier collectors via DM.
How is this different from Patreon for artists?
Patreon's tier structure forces artists to design 4–6 tiers ($3 / $5 / $10 / $20 / $50) and Patreon takes 8–12%. DOLLA has one core price point ($1/mo or $1/wk) and takes 0%. Most artists find the simpler model retains supporters longer because there's no 'should I be on the higher tier' decision fatigue.
Do I need to post every day to retain subscribers?
No. Posting cadence varies — most artists settle into 2–3 Monthly posts per week and 1 Weekly post. The audience values consistency more than volume; a steady weekly process timelapse beats sporadic finished pieces.
Can I run commissions through DOLLA?
DOLLA itself doesn't handle commission payments — those typically run as direct invoices outside the platform. But the Weekly Page is the natural place to announce commission slots and let your inner circle claim them first.
Start free. Keep 100%. Forever.
No platform fees on your $1/month follows. No minimum payout. USDC settles to your wallet the moment a fan follows.
Create your DOLLA — it’s free →